Akira Mushi 04/02/2010
 
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Olga and Anna, 2 talented fashion designers decided to join their powers and form “Akira Mushi” an alternative clothing brand that is mainly inspired by their need to create easy fitting, contemporary and playful garments  along with cool accessories. Today they share their point of view with EyeCandies:

Olga, Anna, welcome to EyeCandies! Please tell us what inspired your brand name“Akira Mushi” and on what basis has the collaboration between you two initially began?

Hello Aphrodite and thank you for this interview! Akira and Mushi are the names of our two dogs. We decided to use their names instead of our surnames, like most designer duos usually do. We liked the idea that our two dogs are designing clothes for humans! We first met at tell a story trade show whilst showing our separate collections: as “lost toys” and “blanket lo”.
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Talk to us about your latest collection 2009-2010. What are its strong points and what differs it from your previous designs.

The spring/ summer collection of 2010 is called : “sorry mushi I have no time for you”, referring to close modern relationships which have no time for each other due to this fully booked lifestyle.Akira Mushi clothes have a specific philosophy behind them which we like to maintain throughout the different collections. They have a minimalistic and versatile aspect.

What is your opinion concerning Greek young fashion designers? Do you think that we have a lot to show in this field and how has fashion evolved during the last years in Greece?

There is a lot of talent in this country, and through new  platforms such as blogs, markets and tradeshows  the first  promoting actions become  more possible.
What is your source of inspiration when it comes to designing a collection? Can you give us a brief description of the creative procedure?

We usually get inspired by the fabrics that we choose every season. The procedure consists of stacks of paper, pencils and loads of erasers!!!

If you were assigned to dress a celebrity using strictly Akira Mushi fashion wear, who would you choose and why?

Akira and mushi would like to dress Chloe Sevigny because her style fits the brands philosophy.
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Favorite fabrics / colors? Does Akira Mushi have a particular palette? Furthermore, are you trying to communicate a message through your clothes?

Akira and mushi’s favourite colours are the basics: black- white- grey, and all earth colours in mostly eco friendly fabrics.

The message is the clothes themselves, which provide simplicity and an easy fit.



What are your top 5 sites where you often seek inspiration?

www.akiramushi.com
www.akiramushi.com
www.akiramushi.com
www.akiramushi.com
www.akiramushi.com

How do you see Akira Mushi evolving in the future? Where would you like to be 10 years from now?

In Bali drinking cocktails and designing the new collection by the sea side.
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Last but not least, give us a sneak peak of your plans? What should we look forward to?

Our plans are many…many….many!!!
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